Know every practice.
Know where to grow.

SignalRx is Practice Intelligence for enterprises that sell to healthcare practices, groups, and MSOs. We connect your CRM, revenue, product usage, and support data with ongoing research into every practice, group, and MSO you sell to, then model every account and segment to understand who owns it, what it buys, and what drives growth or churn. As accounts change, SignalRx continuously updates its intelligence and recommendations, so your teams know which practices to grow, which are at risk, and where to find more customers like your best, directly in Salesforce and the tools they already use.

Definitive and ZoomInfo are data providers. SignalRx is the layer above them that gives you intelligence about your prospects and customers. SignalRx combines market data with your own product and revenue data, tracks the signals that drive healthcare revenue (specialty, ownership, number of locations, and more), and rolls every practice up to the group, MSO or PE platform to understand the complete picture. Definitive and ZoomInfo tell you who (mostly), SignalRx tells you who, and what to do next.

That's normal. SignalRx is built to flexibly map your data into our system, and then to make sense of inconsistencies and fill in the gaps on incomplete records, including parent/child relationships. We're natively integrated with Salesforce across all objects (custom too), plus have support for a wide range of data imports and APIs available that our team will set up with you white glove.

SignalRx connects to your Salesforce with scoped access. Customer data is not used to train third-party AI models, and AI providers process it under zero data retention (ZDR) agreements or similar. SOC 2 Type 2 certification is in process, with completion expected early Q1 2027.

Everyone can build these days. The hard part is the judgment. The SignalRx harness has years of healthcare business logic, edge cases and lessons learned, experience knowing what data to trust, and uses inference to decide which source to trust when the data conflicts. What you get is the benefit of AI, but with deterministic outputs and direction you can trust that’s built specifically for healthcare use cases. That’s what you’d be rebuilding from scratch. With SignalRx you’re live in under 30 days, and your team spends its time acting on the intelligence instead of maintaining it.